To The Letter, Shelley MacDonald, Owner


Portfolio - Layout and Design



A small 4, 8, or 12 page booklet is a fabulous way to distribute information to your clients. This fun layout keeps your readers turning the pages as they discover more about you, your achievements, and your services.

This 5.5" x 4.25" format fits easily into small, square invitation-sized envelopes for mailing.

Inside pages can be printed single-sided or double-sided depending on the amount of content.

It's best to have consistent fonts and headings throughout, and if information can be grouped in a way that makes it easy for people to follow and understand.


Here's a look at possible content for inside pages:

page 1. Introduce your concept, give them a reason to keep reading

page 2. Try to maintian consistent fonts and design look throughout

page 3. In my booklet, you can see that I used single-sided pages, but if you've got lots of text, you can easily use the left side of the pages too.

page 4. These booklets are inexpensive to produce as they are photocopied (black ink) on recycled paper. A colour cover provide contrast.

page 5. Clients save these little booklets, more than flyers and more than business cards. These booklets are interesting and unusual. Make yours informative and your clients hold on to them for years.

page 6. This is the "coupon" page ... or the "contact us for more information" page ... or the "would you like to learn more?" page... or the "subscribe to our newsletter" page...






© 2008, To The Letter
Last updated December 9, 2008